TRANSFORM hosts a webinar on Lessons in value proposition and marketing

On the 22nd of March, TRANSFORM hosted a webinar on Lessons in value proposition and marketing.

We had a strong panel of three animated and passionate social entrepreneurs, Loowat ‘s Rindra Andriamanana, Folia Water’s Zia Uddin and BOPInc’s Shihab Uzzaman. Our panelists spoke to everything from the nuances of getting to know your customer audience, the balance between the emotional and functional aspects of a value proposition, as well as taking us through their own professional marketing challenges and successes throughout Covid.

A big thank you to our host, Global Sustainability Senior Manager at Unilever, Lisa Hawkes, for leading the charge and sharing her valuable insights on the topic in question.

If you were unable to attend or wish to go back to the session, please see the recording here below. 

To dive into the topic even more, read TRANSFORM latest Marketing Flagship report.

For the full Flagship Report library, covering different topics such as scaling social enterprises; marketing your business; growing your sales & distribution network and the importance of a human-first approach to digital solutions, click here.

If you wish to sign up for upcoming webinars, please contact transformevents@mullenlowesalt.com.